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Digital Marketing Specialist

If you’re asking yourself, “Where can I get digital marketing services from in Geelong?”, well hi! I am Luke Chaffey. I’m a digital marketing specialist in Geelong. I have wide variety of digital marketing expertise including web development, search engine optimisation (SEO), search engine advertising (SEM), but my core expertise is within my ability to develop and evolve a digital strategy.

Digital Progress

Starting out in the digital field in 2008, I started by developing in the web coding field, specifically developing strong skills in PHP & MySQL. Over time I’ve refined my skills, and have grown my skills from just technical, to soft and personal skills, which has helped with the personal touch when talking to clients. I’m able to understand the needs & wants of the client, and bring them to a technical focus. With a background in of Computer Science & Software Development, I’ve taken my knowledge of software development, to develop numerous tools, websites, custom solutions & SEO optimisation.

20/07/2017 - How I Increased My Conversions by Cutting These 5 Website Nuisances

Anyone who’s spent time online can probably recall visiting at least one site looking for something and closing the tab after a few moments due to frustration. That’s part of the web experience but if you market products or services online, this is a problem you’ll need to avoid if you are to remain competitive. Most... Read more »

05/07/2017 - Growing your website with keywords

Keywords are a very important component of digital marketing as using the right keywords on your website help your customers find you. Unfortunately, many businesses take this practice too far and end up with keyword stuffing – which is a huge turn off for visitors and can even get your site blacklisted in Google. At the... Read more »

Knowledge is Key

Realising the need in the industry, I sought out and earned various certificates in digital media, through places like Google Partners Program, WooRank Experts and transitioned smoothly towards website optimisation.

Working at KBB Digital, we offer multi-channel platform internet marketing services that can help you enhance your presence and improve your digital reach.

Success in Digital Marketing Writing

The last piece to the puzzle is the writing. In order to show my presence of authority in the field, I’ve been heavily writing since 2013.

Being featured on various websites including Yahoo7! Finance, Kochie’s Business Builders, The Australian Government (Digital Business Sector) & Smarter.Digital to name a few.